The BEAT Boss

The 3-headed monster killing real music? Labels, fandoms, and the algorithm. Boss Global cuts through the noise. Real music. Real listeners.

Boss Global Radio calls out the growing gap between support for corporate streaming giants and independent platforms. While listeners pay up to $480/year for algorithm-fed playlists, indie radio stations like BGR are expected to survive on minimal engagement. This post challenges that mindset, spotlighting BGR’s role as a cultural innovator — one that plays what the majors ignore and thrives on real connection, not corporate backing.

It's easy to become obsessed with numbers in today's social media world. A quick glance at some profiles shows thousands of accounts were...